I keep a crap ton lists for all the places, movies, restaurants I want to try out. This is the simplest and most beautiful app for doing that. Plus, the social component simply makes sense. My only gripe, is that I wish I could organize restaurants and places by area. Part of the hard part with having lists is I want to know what I should do in a specific area. If this app could at a glance show me which of my saved items are around me or just give a quick snippet of where they are without having to click into them for more details, this app would be perfect.